
Our General Manager SEC. Yavuz Eroğlu's Interview With The World Newspaper
1 - by giving information about your company activities, your company 2008?can you tell us how you spent the first half of production, turnover, sales, exports and imports as well as investment? Can you say that you have reached your goals in this direction? What are your goals at the end of 2008?
1 - by giving information about your company activities, your company 2008?can you tell us how you spent the first half of production, turnover, sales, exports and imports as well as investment? Can you say that you have reached your goals in this direction? What are your goals at the end of 2008?
First of all, let me give you an overview of our company; SEM metal and plastic industry and trade limited company started its production life in 1975 with technical parts in agricultural field. SEM plastik works as a supplier to many companies with its production in this field until 1980, 80?after the S, he added to his product portfolio the necessary parts of minimum tolerance and quality, above the technology of the day produced for electronic and communication. Alcatel, Northern thermal etc. he has worked with companies and as of 1982 he has focused on the production of disposable food packaging, which is his specialty today.use horses? in its products, it has started to move forward with certain steps on the road to sectoral leadership.
Our company, TUV, ISO9001, HACCP, TSEK and the Ministry of Agriculture Rural Affairs, Food Register/production permit, such as the quality is registered with documents. Malatya?also 8500m2 and Silivri?at 20.It has a wide range of products including plastic food packaging , promotional products, various ice cream packaging , sealed food containers , IML food containers, travel service equipment, plastic cups, plates, injection fork, spoon, knife types.
In addition, SEM studio offers design services. SEM Global Foreign Trade Co.S. with its own products are delivered to overseas customers. Our sister organization also produces packaged cutlery , spoon knives and colonized wipes, salt, sugar, pepper sets with festival packaging.
SEM global foreign trade A. ş.S. SEM plastik develops 80 billion units of production and 4600 container exports to 53 countries.in 235 units product portfolio is expanding with the new designs it creates every day.
The 2007 elections, the extremely valuable YTL , the mortgage crisis that rocked the world financial market , the euro?the high rise in oil prices caused a year in difficult conditions for the Turkish industry. Turkey?predictability , which is already very difficult, has turned into a very unknown balancing with factors arising from abroad.
Thanks to its technological infrastructure and logistics facilities, sem Plastik has managed to exceed its 2007 targets. Sem Plastik started its new Silivri integrated plant in 2005 and the first investment of machinery and equipment related to this plant. it completed its stage in 2007 and increased its capacity by 50%. Project 2. start for half 2008?in the first half of the given. Targeted technology investment for 2008 was completed in the first half of the year.
In 2007, foreign interest in our company and our country has increased greatly. We find this very positive in terms of the future of the sector in which we are in and the appreciation of the performance of our company in the sector by foreigners. We see that SEM plastic and packaging sector are very clear. Although foreign interest and proposals are intense and attractive, we think the timing is too early. In our sector generally realized until today, foreign inputs were in the form of purchases. However , our view is that such cooperation is in the form of synergistic partnerships , that either the market share is combined, or that it is a cost-cutting partnership , or that it is a Service Advantage provider for our customers.
In addition to its importance to quality and hygiene, SEM plastic supplies to brands such as Ünlerever, Danone, Nestle, as well as its design team and its SEM studio DESIGN solution workshop, it also pioneered the Plastics sector in 2007. In this context, one of the important roles he has taken in the sector in 2008 is R & D activities and new systems and reports that he has added to the market in terms of raw materials and production techniques.
In 2007, 1 million YTL allocated for R & D was spent for Design, Registration, raw material research, innovations in production techniques and laboratory studies. In 2008, this budget was 200 .Try 000 has been increased.
Developing, modernising and at the same time becoming more individualized World Food Packaging and portioning for this packaging ?innovation? and ?design? he made it a necessity.
Acting with this awareness, sem Plastik has presented different ideas and visual applications that are diversified with alternative designs rather than just function in the SemStudio design solution workshop which it creates within its own structure.
SemStudio, which aims to determine a new usage, material and visual concept with the identity of the company that demands this product by re-querying the desired product and its use, continues its active workshops and workshops with a group of powerful design designers and designers on the subject. Semstudio sees its business field in a versatile way and produces interesting concepts by taking advantage of different perspectives with its work.
Here's Sem Studio?these delicate and questioning design process and quality products produced as a result of nun;made in Turkey? the written packaging has made it possible to be searched abroad.
2-Packaging sector 2008?how did he finish the first half of it? What are the expectations of the second half and what kind of photographs will be encountered in the end of 2008?
Developments in retailing, shrinking families, aging the population, raising awareness about health, etc. factors are increasing the packaging market. However, food packaging is sensitive to the point of hygiene. Turkey is at the beginning of this task.
As SEM plastik, we are responding to this needs of the market with our technology investment that we have completed in the first half of 2008. We bring together the quality that is required by our documented quality and unconditional customer satisfaction principle such as ISO9001, HACCP, TSEK and Ministry of Agriculture, Food Register/production permit with functionality and design.
Another problem with the sector is production capacity and technology.
SEM Plastik Istanbul Silivri?in 20.000 M2, Malatya?also, 8.500 m2?in hygienic Factory areas with active production, such as Netstal, Demag, OMV, Meico TFT, Electrolux, Fostag, Glaraform ,Reifenhauser and Union, Ilsemann?machinery and molds suitable for today's technology are used, which has been taken from the leading machine and mould manufacturers.
Production is done in 3 main methods:
Extruded pet , PS , PP , ABS, CPET sheet. In addition, our extruders can make up to 5 layers (coextruzyon) products.
Hot forming vacuum (thermoforming) pet, PS, PP , ABS , CPET
Injection molding (injection molding) PS, PP , ABS , PC , San, PP copol , PP random
Mainly used raw materials PP, PS,PP copol, PP random, ABS, PC, SAN and pet ?dir.
Istanbul-Silivri and Malatya facilities?mold houses, which are established to accelerate production in Turkey, have high technical and trained employees. These two facilities, which are of great importance in terms of production speed, also provide logistic support and create facilities in time of delivery.
In addition , among our Malatya Istanbul facilities, we can make machine shift considering both logistics and cost advantages. Our factories are prepared for this with a special system. Our factories include overhead electric Baskar system , overhead cold water , overhead cool water and overhead pressurized air system , 10 tons crayons on each line of production. In this way, we can connect our machine in one factory within a few hours.
All of these ensure the development of the sector and ensure the introduction of products that confirm toned and high quality standards.
At the end of 2008, the EU process will bring standardization to the sector.
This will bring about the Prevention of unfair competition. This process will also raise the sector standards in the same way with consumer rights and consumer awareness. In this process, the market which wants to be integrated will be able to increase the quantity and quality of consumption in our country with the logic of direct interaction compared with the consumption of packaging per person and Packaging Consumption in our country. Of course, this process will be painful and the sector will be consolidated with acquisitions and strategic partnerships and will gain scale.
Furthermore, the packaging sector will be directly affected by our country's agricultural and food policies and their interaction with the EU process.
3 - can you explain the problems and solutions in the packaging sector?
The most basic problem for all sectors in our country is that the rules of the game are not fully established by the state or the rules laid down by the rules are not implemented. This creates many negative consequences in our country such as the increase of poor, non-standard products, the protection of intellectual property rights, tax loss of the state , and the inability of the social security system to secure its back.
The solution is that the sectoral associations, purchasers , consumers and the state are sensitive and selective in this respect.
